What it is:
A collection of creamy, medium-coverage, moisturizing lipsticks in a range of flattering nude shades for all skintones.

What it does:
Decadently moisturizing, GEN NUDE™ Radiant Lipcolor is formulated with natural oils and butters that smooth and condition the lips with creamy, medium-coverage color. It pairs the softness and shine you love from a balm with the coverage and color you expect from a traditional lipstick.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Phthalates

What else you need to know:
GEN NUDE was developed for all skin and lip tones. From blanked-out beige to rich caramelized blackberry, balmy shine to high gloss sheen, and soft satin to creamy full coverage matte—this collection offers a number of mineral-infused hues.