Stay true to your color with Joico`s color balance purple conditioner for long lasting vibrant color while protecting your hair`s natural health. Perfect choice for blonde`s this unique color correcting formula preserves the cool tone in your hair and keeps brassiness at bay. Containing the most beneficial ingredients and striving to keep constantly up-to-date with technology Joico upholds its reputation of being the leader in beauty innovation. Joico gives you the power to transform hair and transform people.

Eliminates brassy/yellow tones on blonde/gray haiir
Color Balance Purple Conditioner For Light Brown to Medium Hair
Formulated to Protect and Enhance Your Color