Cancels yellowed brassinessnStrengthensnPrevents fadingnThis Violet Shampoo cleanses and helps counteract brassiness, stay bright and keep hydrated. Chamomile- Enhances vibrancy in blonde u0026 keep it bright Honey- Helps restore moisture, leaves hair soft u0026 hydrated Quinoa- Gluten Free Protein repairs hair by penetrating the cortex for deep conditioning u0026 shine Kravis- Provides strength u0026 prevents breakage.