Product Description

For those ready to follow their foodie dreams (or at least start thinking about it)?? this book provides the tools to decide if creating a specialty food business is right for you. Whether the goal is selling a single product online or developing a range of gourmet foods for grocery chains?? this handbook helps hopeful food entrepreneurs become experts in everything from concept and production to sales and marketing. The author uses real-life examples from more than 75 successful individuals and businesses to illustrate the good?? the bad?? and the ugly of starting a food enterprise?? providing links to useful charts and worksheets to simplify the process and keep entrepreneurs organized and focused.

http://www.amazon.com/gp/product/1452107084