[Product Information]

KERATIN TREATMENT FORMULA: Hydrolyzed liquid keratin deeply penetrates and completely conditions and rebuilds the hair. Keratin is a essential building block to hair and this targeting damage control system gives you extremely smooth and healthy hair. This product also contains a number of smoothing and straightening agents that assist in the smoothing and rebuilding process.
SALON TREATMENT AT HOME: Go more time in between high dollar salon smoothing services by adding this product to your beauty routine regularly. Add this product to clean and damp hair and blow dry it directly into the hair. Flat iron the hair and achieve ultimate smoothness and shine. Like getting a Brazilian blowout treatment at home.
SMOOTHS AND STRAIGHTENS HAIR: People looking to reduce the amount of volume in there and hair those looking to remove their curls this product is meant for them. Sealing the hair with this product helps to hold the hair in a straight position and eliminate frizz and keep your hair looking it’s absolute best.
ULTRA CONCENTRATED FORMULA: This product is an ultra rich, intensely hydrating keratin rebuilding treatment you can use at home. This ideal for people with the most dense hair types trying to achieve smooth and straight hairstyles. If you are looking for to keep your hair smoother longer this product is perfect for you.
HIGH QUALITY INGREDIENTS: This Novex Leave In Product and all Novex products use high quality ingredients and are manufactured to the highest standards. This product has a large amount of natural non-animal derived keratin protein to rebuild your hair. This product is safe and gentle enough for daily use and is ideal for men or women.