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*Concentrated formula+
*For fine color-treated hair
*Zerosulfate®, 100% vegan ingredients
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Serious Color Care
*Concentrated Formula+
*For Fine Color-Treated Hair
*Zerosulfate®, 100% Vegan Ingredients
Helps magnify volume and gently cleanse hair with Pure Volume Shampoo.Concentrated No Sulfate formula with flexible body boosters, fortifying wheat protein, eucalyptus and the exclusive AntiFadeComplex®, delivers majestic, extra volume and color retention.
100% Vegan ingredients = No ingredients from animal origin.
Made in USA

Apply a quarter sized amount to wet hair, lather, rinse and repeat.
©Pureology Research LLC