01_WHITE PROGRAM DEEP CLEANSING FOAM 




L.E.D. Lightening Essence to light up the skin from inside

HERA’s innovative L.E.D. TechnologyTM (Luminous Effect of Destiny)* treats melanin and turns the L.E.D. light inside the skin for bright skin that glows from within. 

*L.E.D. TechnologyTM (Luminous Effect of Destiny)
Innovative technology for total skin brightening care to prevent the production and further buildup of melanin and remove shade around the skin for bright, clear and flawless skin


Control the skin biorhythm for skin that looks well-rested

It brings the biorhythm of the skin back on track and makes the skin look healthy and well-rested.


For skin that glows from within

It fills the skin with moisture from deep inside and by doing so, improves the level of light reflection and skin clarity for the dazzle of the skin coming from within.


Remarkable changes only five days after using WHITE PROGRAM EFFECTOR Smooth skin texture 93.8% Moisturized skin 93.8% Bright skin 92.2% Glow and radiance 92.2% Healthy complexion 90.6% Skin properly prepped for makeup 90.6% Test targeting 64 Asian women aged between 20 and 39 From October 18 to 23, 2015 (five days) by Ipsos Korea

HOW TO

  • Take an adequate amount on the back of your hand after using WHITE PROGRAM HYDRATING EMULSION and apply all across the face.
  • Use: 0.3ml (diameter: 1.2cm)






 02_WHITE PROGRAM HYDRATING WATER 

The first and foremost step for skin brightening

It is a skin brightening toner; the first and foremost step to get a clear, flawless and bright skin.


Control of skin turnover cycle for a soft, smooth skin texture

Chestnut extract clears away a buildup of dead skin cells as well as skin dullness while, at the same time, promoting skin cell turnover without irritation to smoothen the skin’s complexion.


Slim Texture perfect for layering

With the help of moisturizing ingredients contained, it balances the level of oil and moisture in the skin from the first step of the basic skincare routine. Refreshing scent of Freesia Fantasy coupled with easily-blendable Slim Texture gives a nice refreshing feeling to the skin.

HOW TO

  • Take an adequate amount after cleansing, apply all over the face and lightly pat to help the skin absorb.
  • To get a smoother skin texture, soak a cotton pad in the toner and gently wipe the face working from inside outward.
  • Use: 0.5ml (diameter: 2cm)




 03_WHITE PROGRAM HYDRATING EMULSION 


This skin brightening emulsion helps make the skin clear, bright and glow with rich dewiness.


Light emulsion particles are quickly absorbed into the skin for an instant moisturizing effect.

Wax holding water that’s 170% of its weight is newly added to form a moist film on the skin for moisturized and dewy looking skin.


Light shea butter smoothly coats the skin to leave it feeling moisturized

Light textured shea butter and lecithin similar to skin lipids help smoothen and soften the skin. Milky white gel-type emulsion smoothly glides on to instantly moisturize and smoothen the skin.

HOW TO

  • Take an adequate amount after using WHITE PROGRAM HYDRATING WATER and apply all across the face working from inside outward.
  • Use: 0.4ml (diameter: 1.2cm)

 




 04_WHITE PROGRAM RADIANCE MASK 



Lucid-H ComplexTM for a bright and healthy complexion

With Lucid-H ComplexTM comprising of milk thistle, niacinamide, paper mulberry extracts, vitamin C derivatives and baobab extract, it moisturizes and vitalizes the skin exhausted from the harmful environment and stress.


Nice and thick sheet to boost the effect!

Bio cellulose sheet thickened through fermentation does not tear easily or crumple up when placing it onto the face. Plus, it ensures effective delivery of active ingredients to the skin.


Perfect fit, like a second skin!

It perfectly fits the shape of the face and feels comfortable like a second skin.

HOW TO

  1. Take off one wrap of WHITE PROGRAM RADIANCE MASK.
  2. Gently place the unwrapped side on the face matching the cut-outs to your eyes, nose and mouth.
  3. Carefully remove the outer side.
  4. Remove the mask after about 10-20 minutes and lightly dab to help the skin absorb the remaining essence.

* WHITE PROGRAM RADIANCE MASK may vary slightly in thickness and color because it is made through fermentation.

 




 05_WHITE PROGRAM TONE-UP CUSHION CREAM 

Brightens the skin with a single application

This product comes in an airtight case containing brightening cream to ensure portability. Upon application on the skin, it expresses a bright skin tone as it naturally blends with the skin’s own color. In addition, UV Day ShieldTM, which provides a thin, light coating over UV protection substances, protects the skin while adhering closely to the skin.


Moisturizes the skin with Clear Expert Formula

This product containing Clear Expert Formula consisting of Milk Thistle extract (Silybum marianum Fruit Extract), Hyaluronic Acid, and highly refractive Day Glow Oil makes the skin look moisturized, clear, and radiant. In addition, the ingredient of Niacinamide brightens the skin in harmony with the skin’s own tone.


Provides tone-up radiance and bright, glowing skin

This product containing Skin Illuminating Powder provides tone-up radiance that makes the skin look glowing from within. In addition, the micro particle powder keeps the skin looking clear without darkening by absorbing sebum and by preventing makeup from fading.


When do you need tone-up care?

The skin starts to brighten up with the dab. 
Quick and easy solution for brighter skin tone. (Use before-and-after pics)

before / after

Check Point

  • If you want to quickly and easily create a clear, bright skin in the hot summer
  • If you want to prevent melanin pigmentation and, at the same time, look bright and flawless
  • If you want both instant sun protection and a brighter skin tone
  • If you want to look naturally beautiful without makeup
  • If you want to stay bright and clear without darkening
  • If you want to have a clear, flawless skin at all times

Airless Cushion

Skin brightening cream in Airless Cushion that’s fresh and easy to use!

before & after 사용된 제품 이미지

It is such an innovative product that carries the brightening cream developed with the leading-edge skin brightening technology of HERA in a lightweight Airless Cushion for both skincare and makeup! It quickly blends in with the natural tone of the skin for bright and even-toned skin complexion.


Skincare Skin brightening cream for clear and flawless moisturized skin Sun care Powerful sun protection with SPF40 and PA+++ Makeup Sebum control and long-lasting clear, glowing looking skin

HOW TO

Take an adequate amount on the puff and lightly dab across the face at the last step of your skincare routine.


How to replace the refill

  • Flip over HERA WHITE PROGRAM TONE-UP CUSHION CREAM to see the bottom.
  • Press down the center using both thumbs.
  • Separate the refill from the cushion case.
  • Push the new refill into place.

Daily quick skincare for skin that’s glowing from within

Soothe the skin with CELL ESSENCE, apply WHITE PROGRAM EFFECTOR to inhibit pigmentation of melanin and then use WHITE PROGRAM TONE-UP CUSHION CREAM for instant tone-up effect.