From youtube

DESCRIPTION & FEATURES

SMART LED LAMP can adjust the brightness of the Smartphone. No need a switch. 

LG ‘Smart Bulb’ supports Bluetooth wireless connectivity, and is able to connect to Android, iOS, and Bluetooth Smart-ready devices for more advanced lighting control.

Compatible Model - iPhone 4S, iPad 3, iPod Touch 5, G Pro,G2,G Pro2,G Pad 8.3, Nexus 5,Galaxy S3, Note2 

light with Smartphone

Bluetooth 4.0 that lets you connect the bulb to Android and iOS devices

Once connected, it lets you turn the lights on or off with a single touch, control brightness, slowly turn the lights on when you wake up in the morning and more. 

Wake-up light, Mood Lighting, Sleep Mode, Inducing sleep mode. etc

These LED bulbs just need 10W (watt) of power so it offers 80% energy savings compared to conventional incandescent light bulbs, and lasts up to 10 years with 5 hours of use every day

The smartphone app also offers security mode to turn on the lights at a specified amount of time and play mode (only for Android) that would blink the light in tune with the music played, for a party atmosphere. You can also set it to blink when you receive a call.

SPECIFICATIONS