• 100% Free of Harsh Chemicals
  • n
  • Clump-Free, Smudge-Free, Flake-Free
  • n
  • Hypoallergenic; Safe for Sensitive Eyes and Contact Lens Wearers
  • nPhysicians Formula®
    5x Lash Boosting:
    Lengthens, Volumizes, Defines
    1st Ever Ecocert® certified organic line of makeup in the US.
    100% Free of Harsh Chemicals
    100% Free of Synthetic Preservatives
    100% Free of GMO's (Genetically Modified Organisms)
    100% Free of Synthetic Colors
    100% Free of Synthetic Fragrances
    100% Cruelty Free
    100% Free of:
    Harsh Chemicals, Synthetic Preservatives, Parabens, Clumping, Smudging, Flaking, Fibers, Dyes
    Ophthalmologist Approved
    Hypoallergenic
    Fragrance Free
    100% Natural Origin Mascara
    How Green is Your Makeup?™
    100% of the Total Ingredients are of a Natural Origin
    47% of the Total Ingredients are Produced from Organic Farming
    100% Natural Volume, Length u0026 Definitio
    5x Lash Boosting
    Revolutionary formula with the purest ingredients boosts lash volume, length u0026 definition naturall
    100% Recyclable Eco-Brush
    Innovative "green" brush is good for the earth and defines each lash with ultra-soft, plastic bristle
    Formulated with EcoBlend® to Perfect u0026 Protect
    OrganiSoy®: Moisturizes and helps nourish lashes
    Eco-Olive®: Natural antioxidant shields lashes from harsh environmental aggressors.
    Traditional Mascara vs. 100% Natural Origin Mascara
    Traditional Mascara
    Synthetic Solvents - can cause dry, brittle lashes.
    Synthetic Polymers - can cause lash clumping u0026 build-up on brush.
    Synthetic Preservatives - used to preserve and extend mascara shelf life.
    Synthetic Fibers - used to volumize and can cause eye irritation.
    Synthetic Color Pigments
    Petroleum By Products - can cause irritation


    100% Natural Origin Mascara
    100% Free of Synthetic Solvents - coats lashes without breakage u0026 drying.
    Organic Orange Water - extracted from orange fruits to hydrate and moisturize.
    Organic Aloe and Cucumber Extracts - calming, soothing and moisturizing.
    100% Nat