Colgate Sensitive Maximum Strength Whitening Toothpaste helps prevents painful tooth sensitivity. This specially formulated toothpaste protects your teeth against cavities plus whitens and brightens without the painful shock from sensitive teeth.

Colgate Sensitive Maximum Strength Whitening Toothpaste contains Potassium Nitrate, to soothe the nerves in exposed dentin
Provides fast relief within two weeks
Builds increasing protection against sudden shocks of painful sensitivity
Provides long term relief with regular use with a great tasting flavor
Superior stain removal
6 oz.
Manufacturer
Colgate Palmolive
New York, NY 10022

Indications
Uses: Builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets or contact. Helps protect against cavities.Directions
Adults and Children 12 Years of Age and Older: Apply at least a 1-inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist or physician. Make sure to brush all sensitive areas of the teeth. Children Under 12 Years: Consult a dentist or physician.Ingredients
Active Ingredients: Potassium Nitrate (5%), Sodium Fluoride (0.24%) (0.15% w/v Fluoride Ion). Purpose: Antisensitivity, Anticavity. Inactive Ingredients: Water, Glycerin, Hydrated Silica, Sorbitol, PEG-12, Sodium Lauryl Sulfate, Flavor, Poloxamer 407, Xanthan Gum, Cellulose Gum, Sodium Saccharin, Sodium Hydroxide, Titanium Dioxide, FD&C Blue 1.Warnings
Warnings: When using this product: if pain/sensitivity still persists after 4 weeks of use, please visit your dentist. Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away. Other warnings: Stop use and ask a dentist if the problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist.