A-DIDAS PURE GAME EDT SP
100ML





The A-didas brand started as a German-based sports apparel manufacturer in 1924 and has since grown into a global contender in the world of active wear and accessories. A-didas brand fragrances for men and women reflect the same energy, vibrancy and top quality as its apparel and the athletes who wear them. A-didas introduces a new special edition of the male fragrance Pure Game, launched in 2010 in the honour of all the football fans and members of the 2010 South African world cup. A-didas Pure Game eau de toilette is shaped in the cooperation with Firmenich, featuring bubbly citrus notes of mandarin and grapefruit, finished with basil and bitter pepper. The heart notes are composed of lavender, cypress and guaiac wood, while the base consists of patchouli, tonka and incense. Pure Game is a part of the series devoted to football, which includes: Victory League, Fair Play, Passion Game and others. Perfumes have been recognised to exist in some of the earliest human civilizations either through ancient texts or from archaeological digs. Modern perfumery began in the late 19th century with the viable synthesis of aroma compounds such as vanillin or coumarin, which permitted for the composition of perfumes with, smells previously unattainable solely from ordinary aromatics alone.