With designs as wide-ranging as the spectrum of colours they comein u2013 along with price tags that wonu2019t stop a lady in her tracks u2013Perllini and Mel bags are all the rave today. Perllini made itsdebut back in 1994 at major department stores in Singapore, a brandconceptualised by its founder May Goh during her years admiringhigh fashion in the Big Apple. This was followed by the launch ofMel in 2000 to complement Perllini in the casual bag segment. AsMelu2019s popularity continued to soar, Mel Accessories was created inend-2003, offering ladies head-to-toe fashion with a comprehensiveline up of sunglasses, fashion costume jewellery, scarves and awide selection of charms. Besides Singapore, Perllini and Melproducts are now marketed in Thailand, Fiji and other parts of theworld.
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Perllini and Mel speak a language women in general understand. Theytalk about style, affordability, and most of all, the power to makethem look good. Endowed with a good intuition for staying ahead oftrends and a good relationship with its manufacturers, JMCollective envisions itself as a market leader in the everyday bagsegment, empowering a woman to experiment with different styles andthus bringing out the best in her. JM Collective looks forward tofurther strengthen its understanding of consumer needs andpreferences, and its ability to deliver coveted designs affordablyand in high quality. With the good design and business sense of itsfounder, Perllini and Mel certainly look set to have more pleasantsurprises in their big bags of ideas.