Experience shiny light bodied hair you have never experienced from the effect of silicon contained in natural seed oil

Eruca shampoo and treatment

Moist & Repair Shampoo & Treatment
500ml


Moisturizing and damage control

The repair component works from the inside out to repair any damage while also internally moisturizing each follicle. Seed oil provides a shine, luster, and silkiness to your hair that you will have never experienced before.


Premium flower fragrance

Secret of ErucA

The beauty and health of your hair and skin

Natural silicon ensures the health, shininess, and luster of your hair.
The carefully selected natural oil formulation has been praised as the next-generation silicon.

Broccoli seed oil

Natural oils have started to fulfill the role of natural silicon.
Already recognized and popular in the West.

Alternative next-generation silicon

Natural glossiness from rapeseed, sunflower, pine nut, coconut, 
and palm oil. The shininess, which comes from the inside of 
the hair follicles, is due to the new alternative silicon component.

Three types of berry seed oil

Natural bounty from the Arctic Circle. 
Oil from berries that are native to Northern Europe, 
which has an Omega structure that has greater antioxidant content than Vitamin E,
increases the healthiness of both hair and skin.

Cleansing component derived from Shea butter

In addition to use in organic cosmetics, Shea butter enjoyed a period of popularity as an eco-detergent and as a face
washing agent for dry and sensitive skin in Europe and America.

The Shea butter moisturizes and helps protect your scalp and hair because of the pro-vitamin B5 it contains after
having washed your hair in the dense lather it produces.
A hair washing result you will not have experienced before.

Amino acid family The cleansing ingredients ensure smooth gentle performance.

The human body contains many of its own amino acids, and hence they
are very gentle on the body.

Washes away anything undesirable while leaving anything desirable behind.

  • Densely fine lather
  • Moisturizes into the horny cell layer and
    hence remains behind the skin barrier components
  • Perfect level of cleansing
  • Does not irritate the eyes
  • Does not result in any squeakiness or rigidity in your hair

 


Hyaluronic acid and seaweed extract provide volume while retaining lightness and silkiness

ErucA

Scalp & Volume Shampoo & Treatment
500ml


Scalp care and increased volume

Repairs the inside and cuticles of hair follicles
Moisturizes the scalp while also providing volume through ensuring springiness and hang from the 
roots up, which the hyaluronic acid and seaweed extract provide


Pink chardonnay fragrance

Secret of ErucA

The beauty and health of your hair and skin

Natural silicon ensures the health, shininess, and luster of your hair.
carefully selected natural oil formulation has been praised as the next-generation silicon.

Broccoli seed oil

Natural oils have started to fulfill the role of natural silicon.
Already recognized and popular in the West.

Alternative next-generation silicon

Natural glossiness from rapeseed, sunflower, pine nut, coconut, 
and palm oil. The shininess, which comes from the inside of
the hair follicles, is due to the new alternative silicon component.

Three types of berry seed oil

Natural bounty from the Arctic Circle.
Oil from berries that are native to Northern Europe, 
which has an Omega structure that has greater antioxidant content than Vitamin E, 
increases the healthiness of both hair and skin.

Cleansing component derived from Shea butter

In addition to use in organic cosmetics, Shea butter enjoyed a period of popularity as an eco-detergent and as a face
washing agent for dry and sensitive skin in Europe and America.

The Shea butter moisturizes and helps protect your scalp and hair because of the pro-vitamin B5 it contains after
having washed your hair in the dense lather it produces.
A hair washing result you will not have experienced before.

Amino acid family The cleansing ingredients ensure smooth gentle performance.

The human body contains many of its own amino acids, and hence they
are very gentle on the body.

Washes away anything undesirable while leaving anything desirable behind.

  • Densely fine lather
  • Moisturizes into the horny cell layer and
    hence remains behind the skin barrier components
  • Perfect level of cleansing
  • Does not irritate the eyes
  • Does not result in any squeakiness or rigidity in your hair


The ultimate in oil shampoo excellence originated here

ErucA focuses on the effect of broccoli seed oil that is attracting attention as natural silicon.

The best luster providing, repair, and scalp care experience you will have had to date


Oil history The history of oil being used in beauty care in Japan has centered around hair care.The cleansing effect has generally been recognized as a major part of the history of oil being used in beauty care.

1907 The history of oil being used in beauty care commenced  with hair oil.

1967 Oil-based cleansing products become a consistent seller.

1980 Plant-based oil starts being used as beauty oil.

2005 The LOHAS boom re-activates a camellia boom.

2010 Argan oil, already in use in Africa and Europe, becomes a hot topic.

2013 Rare oil products as part of non-silicon shampoo become mainstream.


1 12 different types of oil moisturize and provide luster to your hair and scalp

ErucA utilizes 12 different types of oil that realize a luxurious and thorough clean while being very skin-friendly.
Of the above the focus has been on natural silicon, which is where the broccoli seed oil comes in. The blend also contains berry seed oil from the harsh Nordic area with an anti-oxidant vitamin component. It moisturizes and results in glossy hair, even though non-silicon.

What is seed oil?

Natural seed oil provides shine and luster, even though non-silicon. It is increasingly being referred to as ‘Natural Silicon’.

2 The focus is on the effectiveness of the amino acid-based cleaning agents and cleaning agents derived from Shea butter.The realization of moisture providing hair washing experience.

Shea butter derived cleansing ingredient

The Shea butter derived cleansing ingredient moisturizes 
while thoroughly cleansing the 
hair and scalp via the fine but 
dense lather it produces. Realizes 
an unprecedented hair washing 
experience.

Amino acid-based cleansing ingredient

Amino acids are commonly found in the 
human body and hence are very skin 
and hair friendly. The amino acids, NMF, 
cholesterol, and ceramides remain within
he skin layer because they enter the horny cell layer. In addition, use with 
the Shea butter derived cleansing ingredient results in a smooth and gentle
finish.

3 Carefully selected eco-organic ingredients lead to healthier skin

An exquisite blend of carefully selected organic ingredients from throughout the world. Organic plants, even those from harsh environments, extract nutrients from the earth.
Once the functionality of such harsh environment based plants is understood then you can take advantage of their ‘organic extracts’ to nurture a healthy scalp and beautiful hair.

Three types of organic extracts

Organic jojoba oil, organic flower oil (keeps the skin pliable and moist), and organic olive oil help maintain healthy skin.

Organic water Nibi

The ultimate organic ingredient with a proven tradition and track record in North America that has been used since time immemorial. Flower derived ingredients moisturize the scalp and hair and keep them healthy.

Eco-organic ingredients Aquariche

Black oats and soy lecithin provide hair care and repair any damage