Recent studies have confirmed that cholesterol is not the main culprit to heart disease but instead it is important to protect it from turning “rancid” (oxidized). Scientists have long found that “rancid” LDL cholesterol is what poses the real danger to heart disease. When the LDL cholesterol get oxidized by free radicals in our body, it is recognised by the body as foreign particles. This will trigger activation of the immune system and initiation of inflammation, leading to the formation of plaque which causes blockage in blood vessels.
The Mediterranean diet, in which olive oil is the major fat component, has been associated with a lower incidence of cardiovascular disease. So researchers began studying it, looking for the key component that is responsible for heart protective effects. That’s when they discovered hydroxytyrosol. Its ability to absorb free radicals effectively and prevent LDL cholesterol from oxidative damage has made the scientists believe that hydroxytyrosol is the most powerful antioxidants found in nature to date.
What’s more, back in year 2011, the European Food Safety Authority (EFSA) has approved daily consumption of at least 5mg hydroxytyrosol (HT) and its derivatives to protect LDL cholesterol from oxidative damage.
Throughout the years of research, scientists found that olive oil contain only 2% hydroxytyrosol and its derivatives, while the remaining 98% being lost in olive fruit juice- a by-product produced during the extraction of olive oil from olive fruit.
Introducing Kordel’s Olive Fruit Extract, a unique formula that contains 1.7 times more hydroxytyrosol and its derivatives than EFSA recommendation to prevent LDL cholesterol from oxidative damage. Here’s the main reasons why you choose Kordel’s Olive Fruit Extract.
1. Natural polyphenols antioxidant from olive fruit
2. Standardised efficacy in every capsule
3. Safe
Non-toxic, free from pesticides and heavy metals
4. Convenient
It is ideal for: