Reduces heel pain</br>Provides shock absorption</br>Provides heel cushion</br>Good for everyday walking/running</br></br>Product Description</br></br>Columns of shock absorbing cells duplicate and enhance nature's own shock absorbing design. TULI'S® are worn as an insert in the heels of your shoes where shock absorption is needed. TULI'S® Standard Heel CupsTM provide lightweight protection for the everyday pain of heel strike.</br><br/>http://www.amazon.com/gp/product/B000MT1SJ6