PanBelle's Statement

 

The Modern Executive.

 

The marketing environment (Branding Situation) - Modernity.

 

We live in a rapidly changing environment, whereby change is the only constant. So much so that the ability to catch one’s attention (communication) becomes a critical survival tool. And living in an achievement-oriented society, inducing affinity is only but a beginning, as we still need to deliver results. I believe this briefly describes our modern environment – MODERNITY.

 

MODERNITY

  • Change

  • Attention grabbing

  • Achievement-oriented

 

PANBELLE engaging MODERNITY through

  • Change – Short - Product Life Cycle.

  • Attention grabbing – Continuous - New Product Introduction.

  • Achievement-oriented – Value Creation.

 

The Targeted Customer – The Executive.

 

To reach a targeted consumer, PANBELLE believes in identifying with one’s mindset and empowering one’s attitudes.

 

The Mindset.

 

With constant changes, the need to adapt becomes crucial. Having flexibility in mindset is an important asset of a successful executive. The flexibility to adapt to changes carries the need to differentiate creatively so as to grab attention, creating space and value. A successful executive responsiveness to changes is well guarded by a strong sense of relevancy. PANBELLE believes that attributes such as Flexibility, Creativity and Responsiveness are essential performance values of a successful executive, steep within the mindset, one’s survival instincts.

 

PANBELLE engaging Performance Values through

  • Flexibility - Functionality and Usage

  • Creativity - Style and Colour

  • Responsiveness - Shape and Size

Seeking to identify with a successful executive mindset.

 

 

The Pursuit of Excellence – Attitudes of success.

 

 

PANBELLE believes that the performance power behind a successful executive is the passion, the discipline and intelligence as a way of life, touching their lifestyle as much as their commitment to work. Attitudes that empowers them and sustain their success.

 

PANBELLE seeks to reflect such attitudes of success through

  • Passion - Texture, Tone, Material

  • Discipline - Quality, Details

  • Intelligence - Seasons, Occasions, Value perception

 

The Concept of Elegance – Transformation of Values into an Offering.

 

The Concept of Elegance is PANBELLE response to engage the target customer through the transformation of knowledge(Values) into our offering. Elegance is defined as Graceful, Simplicity and Beauty. Through these attributes PANBELLE will focus on capturing the targeted customer Identity and reflect an Image that one can relate with. PANBELLE expression means business, as such we define our Business Definition as :

 

PANBELLE is in the business of empowering one’s desires to express one’s stature.

 

Through this Strategic Focus (Product) – The Melting Pot.

 

Core Values transforms into Modern Offerings

  • Graceful - Good Quality (FUNDAMENTAL)

  • Simplicity - Well adapted to Habits (FEEL)

  • Beauty - Ideas to enhance and express perfect symmetry.

 

 

 

PANBELLE’s Mission Statement.

 

“To contribute to the emotional and psychological well-being of our customers, through the creation of space and values that expresess

their Executive Identity and Image.”

 

 

 

 

 

 

 

 

 

Care Policy

 

To Keep the Leather in good condition.

 

  • Avoid High Temperature, long term exposure under sun, milddew, rainwater, acidic and alkaline chemicals, high pressure and heavy load.

  • Remove all dirts regularly with a dry towel and polish with leather cleanser

  • Pack the handbag with the dustproof bag and store it in a dry and well ventilated place.

  • Pores and wrinkles are a natural part of the leather and are not included in the warranty

 

After Sales Sevices.

 

Thanks for purchasing a PanBelle. We guarantee to provide you with the best after- sales service.

  • Free exchange within three working days. Feeling unsatisfactory towards the product or when serious defects arises

  • Free repairing within three months, the likes of Broken Stitches, Zipper problem, Metal Parts and Functional issues, etc.

 

Attention

 

Under the following situation the above service would not be applicable

  • Promotional items

  • natural daily wear out

  • without official receipt