From Manufacturer’s Label:In Beyond Cereal Protein Bars, you''ll discover the sweet taste of maple syrup and the buttery flavor of fresh waffles in every bite of this crunchy new “uncereal” bar!If we could, we’d have waffles for dinner. And lunch. And sure, breakfast, why not! While regular cereal is made from grains, Beyond cereal is made from protein - 12g of it in each bar! At 110 calories,3g net carbs**,6g fiber and 12g protein, each cereal bar possesses an incredible nutritional profile you know you can expect from Quest.Yet the “Beyond Cereal” Protein Bar has all the sweet, comforting crunch of a junk food cereal bar.Beyond Cereal is our first product using Allulose, a revolutionary sweetener found in nature that offers all the taste and texture of traditional sugar, but with only 1/10th of the calories! Waffles. Allday. Errday!It’s a bar for the kid in all of us who loves cereal, but dares to GO AGAINST THE GRAIN. Gluten Free.Waffle flavor. Sold as a box of 15 -1.34 oz. (38g) protein bars.Manufactured by:Quest Nutrition