MAKEUP FOR A HEALTHY LIFESTYLE - Creating cruelty free, eco-friendly mascara to provide clean beauty is our priority. You will feel good and look great wearing our nourishing, lash-defining mascara.nAS PURE A FORMULA AS YOU CAN BUY - We use only essential ingredients to create a vegan, gluten free, fragrance free, paraben free, all natural mascara for defined, enriched lashes.nSCIENTIFIC FORMULATION - Perfect for sensitive eyes and skin. We replace the lacquer, shellac and animal byproduct with natural clay and flower wax coated iron oxides. No more itchy, red, burning eyes!nSTUNNING FLIRTATIOUS LASH LOOK - Youu0026#39;ll love the volumized, extended and full lash fringe you get with our FlowerColor Natural Mascara. It wraps and lengthens without clumping or smudging.nEASY APPLICATION AND REMOVAL - Comes with a mirror on each tube for easy application. Gentle on the eyes and easy to remove. It is water resistant, but not waterproof.n