Take whitening to a whole new level with the new Colgate Optic WhiteTM Toothbrush + Built In Whitening Pen! The all-in-one brushing and whitening solution gets teeth whiter in just 2 days*. Now whitening is as simple as Brush. Whiten. Go.TM

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Brush. Brush with your regular toothpaste. The toothbrush has specially designed polishing bristles and stain removers to help remove surface stains.

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Whiten: After brushing, apply whitening gel with whitening pen. It takes only seconds to apply and adhere to your teeth. No waiting, no rinsing.

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Go: Store pen inside brush.

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Use together for whiter teeth in 1 day with the Colgate Optic White Toothpaste, Mouthwash and Toothbrush + Whitening Pen. (Use mouthwash prior to Optic White Whitening Pen. For best results, continue using products as directed.)

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