| Heading | The AVEENO brand has been dermatologist recommended for nearly sixty years. |
| Purpose | Shampoo |
| Manufacturer | J & J |
| Active Ingredients | Water; Ammonium Lauryl Sulfate; Dimethicone; Sodium Cumenesulfonate; Cocamide MEA; Cetyl Alcohol; Acrylates Copolymer; Cocamidopropyl Betaine; Fragrance; Phenoxyethanol; Caprylyl Glycol; Glycol Distearate; Tetrasodium EDTA; Guar Hydroxypropyltrimonium Chloride; Triticum Vulgare (Wheat) Germ Oil; Triticum Vulgare (Wheat) Gluten; Orbignya Speciosa Kernel Oil; Glycerin; Polyquaternium-10; Astrocaryum Murumuru Seed Butter; Mauritia Flexuosa Fruit Oil; Mica; Titanium Dioxide; May Also Contain: Citric Acid; Sodium Hydroxide |
| Directions | Apply to wet hair and lather with a gentle massaging motion. Rinse thoroughly and repeat if needed. Follow with AVEENO NOURISH + SHINE Conditioner. |
| Uses | It effectively removes dirt and oil and prevents build up to illuminate the dullest hair giving it shiny vibrant life. Scientific studies show that just three washes helps repair damage providing the three key elements that give hair life - strength softness and shine.* This exclusive ACTIVE NATURALS formula infused with nourishing wheat complex and shine enhancing palm extract is designed to feed your hair by replenishing moisture and enhancing reflectivity of dull or damaged hair. It targets the weakest part of hair -fortifying the hair shaft with protein where it needs it most. Developed with a team of experts including a scientist dermatologist and leading stylist our ACTIVE NATURALS formula harnesses the power of nature combined with advanced scientific methods and is shown to give you the beautifully strong healthy looking hair you desire and deserve. And because it`s from AVEENO you can trust that it`s gentle on color-treated hair. |
| Warnings | This product contains wheat protein. *NOURISH + MOISTURIZE shampoo and conditioner system. |
