BRITA Water Filter Video
Brita Marella Jug with Electronic Memo + Maxtra Filters

The BRITA Elemaris jug combines modern design with the latest technology to deliver optimum convenience. The premium model is the only model to offer the intelligent BRITA Meter which uses
three different ways to determine when the filter cartridge needs replacing (volume of water, water hardness and time).
* MAXTRA technoloy removes limescale, chlorine and other impurities that can affect the quality of your water
* Automatic pour-through lid for easy filling
* Ergonomic soft grip handle and non-slip base
* Innovative BRITA Meter cartridge replacement indicator
* Comes with 1 free MAXTRA cartridge (lasts 4 weeks)

The Water Filter Company
Why is water so important?
Hydration is vital to daily living. Every cell in your body needs water to function properly. It helps replenish skin tissues and moisturises the skin. Water flushes out toxins from your organs and intrinsic to any well-balanced diet. Your brain is approximately 90% water, so drinking water makes you more alert and increases your ability to concentrate.
Most health professionals agree that the average human requires 2 litres of water (8 glasses) a day, which is easier when you enjoy the taste.
Why filter your water?
Whilst tap water in the UK is safe to drink it can contain high levels of chlorine which can have a very strong smell and taste. Heavy metals such as lead and copper can also be found in tap water due to both domestic plumbing and supply pipelines. Limescale also affects many people living in the UK.
BRITA filtration reduces limescale, chlorine and metals in your water allowing the natural flavours and aromas in tea and coffee to fully develop. Tea gleams clearly and is free from streaks, food flavours can fully unfold and small domestic appliances are protected against limescale build-up.
What can I use BRITA filtered water for?
Less limescale, more flavour
Tea, coffee, hot chocolate and hot beverages can be made of up to 98% water. So why not improve your cuppa by using BRITA filtered water and reducing the limescale, chlorine and impurities which leaves the oily appearance on top of your hot drinks and stop the full flavour from fully developing.
See and taste the difference with your own tea test. One cup of tea made with unfiltered tap water and then one made with freshly BRITA filtered tap water but be sure to use a kettle which is free of limescale, otherwise your boiled filtered water will end up with bits of scale and will impair the taste and aroma of your tea.
For cooking and healthy food
Stocks and soups, rice, lentils, pulses, vegetables and fruit all heavily rely on water either as their base or in their preparation. By using BRITA filtered water you're allowing the flavour of your ingredients to really come through and ensure that you get the best results in your cooking.
Enjoy the clear, fresh taste
Use it in your cold drinks for refreshing cordials or try something different and use filtered water in iced tea and coffee. You could make fruit filled ice cubes or refreshing ice lollies, delicious sorbets or fruit salad desserts.
Prevents limescale build up
You can use filtered water in your small domestic appliances. With the reduction of limescale, this could help prolong the lifetime of your kettle, coffee machine, steamer, rice cooker, steam mop or iron.
The Marella water filter jugs feature 'Memo ' the cartridge exchange indicator which reminds you when to replace your filter cartridge, so you can always enjoy BRITA filtered water at its best.
The Marella filter jug is available in the 'Cool ' size:
'Cool ' model, slim design, conveniently fits in your fridge do
The Marella jugs feature a flip top lid for easy one-handed filling.
Taking the MAXTRA filter cartridge, the MAXTRA cartridge contains a mix of activated carbon and ion exchange resins. The ion exchange resin reduces the carbonate hardness (limescale) and permanently absorbs metals, such as lead and copper from your water, which can occur as a result of plumbing. The activated carbon reduces substances that may impair taste, such as chlorine and chlorine compounds (where present). By reducing limescale, chlorine and impurities from your tap water which can affect the taste and aroma of your hot and cold drinks and your cooking and baking, allowing the full flavour and aroma of your food and drink to fully develop. The MAXTRA filter cartridge is 100% recyclable.
BRITA Elemaris Water Filter Jug - 2.4 L, Red,Blue and Purple


BRITA Elemaris Filter Jug
BRITA has been the trusted household choice for water filters since 1966. Our products improve the taste of tap water, making it easier to stay hydrated whether you are at home, workplace or on the go.
Premium BRITA Elemaris jugs boast a wealth of convenient features, stylish design and innovative Meter cartridge exchange indicator for a more personalised measurement of your usage.
They feature MAXTRA filtration for clearer, cleaner great-tasting water.
BRITA Navelia Colour Edition - Midnight Yellow and Cruiser Blue



Product Features
Award-winning, this clever, diamond-shaped Filter Jug is designed especially to fit neatly into your fridge door pocket and produces cleaner, clearer great-tasting Brita filtered water.. Fitted with Brita’s Maxtra filter it makes water taste and smell nicer to drink, meaning that you can reduce bottled water usage by filtering at home as well as reducing limescale damage to kettles and other household appliances when you use water from the jug. And to ensure optimum performance the jug is fitted with an electronic countdown indicator to warn you when the current cartridge has ceased to be efficient.
Turn your tap water into filtered water at home…
BRITA Aluna XL Water Filter Jug, 3.5L and 2.4L - White

BRITA Aluna Filter Jugs
BRITA has been one of the trusted household choices for water filters since 1966 and their products improve the taste of tap water, making it easier to stay hydrated whether you are at home, in the workplace or on the go.
The BRITA Aluna jugs have a clean design appeal with simple-to-use practicality for any kitchen. They feature MAXTRA filtration for clearer, cleaner good-tasting water.
Brita XXL Optimax Cool Water Filter 8.5 L White
The BRITA Optimax water filter with an extra large capacity of 8.5 litres. Ideal for families and in the office. Simply turn on the tap for the best BRITA filtered water. The filter is very easy to place on a kitchen shelf or fridge shelf.
BRITA Fill & Go Water Filter Bottle and 4 Filter Discs - Green/ Blue/ Pink/ Grey

The Water Filter Company
Why is water so important?
Hydration is vital to daily living. Every cell in your body needs water to function properly. It helps replenish skin tissues and moisturises the skin. Water flushes out toxins from your organs and is intrinsic to any well-balanced diet. Your brain is approximately 90% water, so drinking water makes you more alert and increases your ability to concentrate. Most health professionals agree that it is beneficial to consume 8 glasses of water a day, which is easier when you enjoy the taste.
Great taste on the go
The Fill & Go water filter bottle is designed to provide a smart and cost effective alternative to bottled water. It is a stylish BPA-Free water bottle with the added benefit of BRITA filtration, which filters whilst you drink. The Fill & Go has an integrated activated carbon BRITA Filter Disc which transforms tap water into great tasting, freshly filtered BRITA water. Each filter disc gives you fresh, great tasting water by reducing chlorine and other taste impairing substances sip by sip. One filter disc lasts approximately one week and each Fill & Go comes with one month's supply.
The filter bottle can be used with or without the straw. Remove the straw and top it up to drink like a traditional bottle, or insert the straw to use in an upright position. The filter bottle has a 600ml capacity and comes in multiple colours. The bottle features easy one-handed opening and closing and is dishwasher safe.
Whether you like to be out and about and on the go or like to take it easy, stay hydrated with the Fill & Go, the everyday hydration solution. Tap water is instantly turned into freshly filtered BRITA water with every fill up. Why not replace those throw away plastic bottles and use your Fill & Go when on the work commute, school run, family days out or that jog in the park or gym visit. You can even help the children stay refreshed whilst studying at school, college or university.
Filter Discs
Make every tap an official filling station for your BRITA Fill & Go. Each Fill & Go disc provides you with a week 's worth of great tasting water, saving you from buying lots of plastic bottles. BRITA 's compact filter technology significantly reduces chlorine, other taste impairing substances and fine solids.
Box Contains
1 x BRITA Fill & Go Green Filter Bottle
1 x Pack of BRITA Fill & Go filter discs (4 discs)
Brita Marella XL Water Filter Jug 3.5 L with 1 Maxtra (Rose, Lavendar,Mint green)


Brita Marella 2.4L Jug Tulip with 1 maxtra filter(Pink 1L-2L)
BRITA has been the trusted household choice for water filters since 1966. Our products improve the taste of tap water, making it easier to stay hydrated whether you are at home, in the workplace or on the go.
BRITA Marella jugs come in a broad variety of fun and trendy colours to match or liven up any kitchen style! They feature MAXTRA filtration for clearer, cleaner great-tasting water.
MAXTRA Filtration
More than 60% of the UK has hard water. MAXTRA cartridges are designed to reduce the limescale present in tap water, as well as chlorine and other impurities.
Brita Marella 2.4L Jug Red Passion with 1 maxtra filter
BRITA Marella Filter Jug - Red
BRITA has been the trusted household choice for water filters since 1966. Our products improve the taste of tap water, making it easier to stay hydrated whether you are at home, in the workplace or on the go.
BRITA Marella jugs come in a broad variety of fun and trendy colours to match or liven up any kitchen style! They feature MAXTRA filtration for clearer, cleaner great-tasting water.

MAXTRA Filtration
More than 60% of the UK has hard water. MAXTRA cartridges are designed to reduce the limescale present in tap water, as well as chlorine and other impurities.
Brita Marella 2.4L Graphite Jug with 3 Maxtra filters(Black 1L-2L)
BRITA Marella Filter Jugs
BRITA has been the trusted household choice for water filters since 1966. Our products improve the taste of tap water, making it easier to stay hydrated whether you are at home, in the workplace or on the go.
BRITA Marella jugs come in a broad variety of fun and trendy colours to match or liven up any kitchen style! They feature MAXTRA filtration for clearer, cleaner great-tasting water.
MAXTRA Filtration
More than 60% of the UK has hard water. MAXTRA cartridges are designed to reduce the limescale present in tap water, as well as chlorine and other impurities.
Brita Marella 2.4L Jug with 3 Maxtra filters(Blue 1L-2L)
BRITA Marella Filter Jugs
BRITA has been the trusted household choice for water filters since 1966. Our products improve the taste of tap water, making it easier to stay hydrated whether you are at home, in the workplace or on the go.
BRITA Marella jugs come in a broad variety of fun and trendy colours to match or liven up any kitchen style! They feature MAXTRA filtration for clearer, cleaner great-tasting water.
MAXTRA Filtration
More than 60% of the UK has hard water. MAXTRA cartridges are designed to reduce the limescale present in tap water, as well as chlorine and other impurities.
BRITA MARELLA WATER FILTER JUG, 2.4 L - BLUE
BRITA Marella Filter Jugs
BRITA has been the trusted household choice for water filters since 1966. Our products improve the taste of tap water, making it easier to stay hydrated whether you are at home, in the workplace or on the go.
BRITA Marella jugs come in a broad variety of fun and trendy colours to match or liven up any kitchen style! They feature MAXTRA filtration for clearer, cleaner great-tasting water.
MAXTRA Filtration
More than 60% of the UK has hard water. MAXTRA cartridges are designed to reduce the limescale present in tap water, as well as chlorine and other impurities.
BRITA Fjord Cool Water Filter Jug, 2.6 L 

BRITA Fjord Filter Jugs
BRITA has been one of the trusted household choices for water filters since 1966 and their products improve the taste of tap water, making it easier to stay hydrated whether you are at home, in the workplace or on the go.
The BRITA Fjord has a simple design to fit fridge doors and benefits from a non-slip handle and base. They feature MAXTRA filtration for clearer, cleaner better-tasting water.
Brita Marella Water Filter Jug and Glass Carafe Gift Set - Cool Graphite

BRITA water filter jug Elemaris BRITA Meter White 3.5 l + 1 cartridge
The BRITA Elemaris jug combines modern design with the latest technology to deliver optimum convenience: the Premium model is the only model to offer the intelligent BRITA Meter which uses
three different ways (volume of water, water hardness and time) to determine when the filter cartridge needs replacing. This means you can always enjoy BRITA filtered water at its best.
Brita On Tap Faucet Water Filter System - White
Brita Basic On Tap Faucet Water Filter System attaches directly to your tap. This easy and convenient water filter system reduces chlorine taste and odor, lead and asbestos contaminants commonly found in tap water. It also removes 99.99% of cryptosporidium and giardia cysts, as well as featuring an extra layer to trap sediment. With this basic system, 1 Brita water filter can provide up to 100 gallons of filtered tap water, replacing over 750 standard 16 oz. plastic water bottles, which cuts down on waste and saves money. For optimum performance, this filter's indicator tells you when to replace the filter. Get great taste, less waste and more savings from Brita.
The convenient Brita on-tap faucet filtration system not only saves space, but also uses a long-lasting filter—providing great-tasting, cleaner water straight from your tap. Available in chrome or white finishes, the system attaches easily to your faucet in minutes without any tools necessary. Brita’s faucet filter reduces chlorine, lead and other impurities from your kitchen spout.
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![]() This Brita faucet filtration system is available in chrome and white finishes. |
Good for You
Enjoy great-tasting, cleaner water for pennies per gallon. In addition to being certified to reduce copper in tap water, this Brita filtration system also reduces the taste and odor of chlorine. (Although the substances reduced may not be in all users’ water.) That translates into healthier and higher-quality water for hot and cold beverages. It’s even baby friendly—Brita-filtered water provides improved drinking water for women during pregnancy and can also contribute to better formula for infants.
Additional benefits also include waste reduction, since there are no plastic bottles to throw away or recycle.
About Brita Water Filtration
A tall glass of water can help you feel better and stay healthier. Brita believes it should taste good, too. That’s why their filters are designed to reduce the common impurity chlorine, often found in tap water. Use Brita-filtered water for cooking, coffee, tea, plants—and even for your thirsty pets.
It all started in 1966, when West German entrepreneur Heinz Hankammer set out to fulfill his vision of optimizing normal tap water. He began production under a pear tree in the family’s garden, affectionately naming the company after his daughter, Brita. More than 45 years later, Brita is now considered a world market leader of home water filtration products.
What's in the Box
One Brita on-tap faucet filtration system, including one dispenser and one filter.